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Athena Convert

Turn more enquiries into real opportunities.

When a potential customer shows interest, the next step should not depend on someone remembering to follow up. Athena Convert is designed to qualify enquiries and help schedule a sales conversation when supported tools and permissions are available.

In development · Availability depends on your setup.

An architect taking a new client enquiry in his studio

Is this the right fit?

Athena Convert focuses on new leads. The planned workflow connects an eligible enquiry to a timely, permitted follow-up, qualification questions, and a possible sales meeting. CRM connections and end-to-end lead follow-up are in development, so availability depends on the release and setup.

Who it is for

  • Service businesses receiving quote or consultation enquiries
  • Sales-led software and technology teams
  • Real-estate agencies with high enquiry volume
  • Education and training providers
  • Marketing agencies managing lead intake for clients
  • Businesses where enquiries arrive outside sales hours

Where work gets stuck

  • Form submissions sit in the CRM without a meaningful response.
  • Sales staff spend time chasing enquiries that are not a fit.
  • Prospects repeat information they already supplied.
  • Meetings are difficult to coordinate.
  • Sales leaders cannot see which incoming leads are waiting for action.

What Athena helps you do.

01

Reduce lead response delays

Connect an eligible new enquiry with a timely next step in a supported workflow.

02

Qualify incoming enquiries

Gather relevant details against criteria your team defines.

03

Support permitted follow-ups

Follow up only when the workflow, communication permissions, and available channels allow it.

04

Help schedule sales conversations

Where an eligible calendar is connected, help a qualified lead find a suitable time.

Illustrative workflow

How Athena Convert could work.

  1. 01

    A prospect submits a form

    The enquiry enters your CRM or approved intake system.

  2. 02

    The enquiry remains unanswered

    After 48 hours without a reply, the planned CRM connection would identify the lead for follow-up.

  3. 03

    Athena checks whether contact is appropriate

    It would check your follow-up rules, the person's communication preferences, and the permissions for the proposed contact.

  4. 04

    The customer gets a relevant follow-up

    Through a supported channel, Athena would answer basic questions using approved information and offer an available meeting time.

  5. 05

    A meeting is confirmed or the team steps in

    A supported calendar would confirm the agreed time. Requests outside the permitted workflow would go to the sales team.

  6. 06

    The outcome is recorded

    The planned CRM connection would record the meeting and outcome, so your team can focus on the next conversation. This end-to-end example is illustrative and remains in development.

Available actions depend on your solution, integrations, account eligibility, permissions, and release stage.

Illustrative use cases

Where this can help.

From an unanswered enquiry to a booked meeting

Illustrative workflow: a prospect submits a form, the lead appears in a CRM, and 48 hours pass without a reply.

Athena's role: In this proposed workflow, Athena would check the follow-up rules and contact permissions, answer basic questions using approved information, offer an available time, confirm the agreed meeting through a supported calendar, and update the CRM through a future connection.

Outcome to review: Review eligible enquiries, follow-up timing, meetings booked, and outcomes recorded. This is an example, not a claim that every connection is available today.

Real-estate leads

Several property enquiries arrive after office hours.

Athena's role: Collect viewing preferences, timing, and basic requirements for the agent.

Outcome to review: Enquiries qualified and viewing requests progressed.

Marketing agency inbound leads

Paid campaigns deliver forms but follow-up is inconsistent.

Athena's role: Enrich the intake through approved questions and move eligible leads into a booked conversation.

Outcome to review: Lead-to-meeting rate and time to meaningful response.

Know what happened next.

Agree on a baseline and review real outcomes as the workflow is tested. These are measures to track, not reported customer results.

  • Speed to response: Time from inbound enquiry to an appropriate first response.
  • Qualification completion rate: Qualified or disqualified with reason / eligible inbound leads.
  • Lead-to-meeting rate: Confirmed meetings / eligible incoming leads.
  • Meeting show rate: Attended meetings / scheduled meetings.

Before you get started.

Can Athena work with our CRM?

CRM connections are planned and are not currently available. We can discuss your platform and the follow-up workflow you need during a demo request.

Will it contact every new lead automatically?

No. Outreach should follow your configured workflow, the person's communication preferences, and applicable consent requirements.

Can Athena decide whether someone is a qualified lead?

It can be configured to collect information and apply your qualification criteria. Sensitive or consequential decisions should remain subject to human review.

What if someone asks a question Athena cannot answer?

It should gather context and hand the request to the appropriate team member rather than inventing an answer.

Your next customer has already shown interest.

Let's map the journey from the first enquiry to a useful sales conversation.